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SPARKCHECK

RECEIPT DATA PROCESSING

Receipt Validation Platform to Drive Customer Engagement

what kind of data can you get from a receipt?

From geography, individual products & combinations purchased, quantity purchased, minimum spend, purchase dates & times, brand/s purchased, repeat purchase.

what kind of strategies can be shaped from this data?

Targeting different demographics based on geography or basket analysis, providing more support to particular retailers to drive engagement, executing cross-portfolio programs to increase basket size, undertaking acccount specfific insted of national programs, creating limited time offers around certain calendar periods, days of the week, or even times of the day, understand the competitive shopping landscape, to combat competiotion and find partnership & coalition opportunities.

SPARKCHECK

RECEIPT ANALYSIS

Receipt Validation to Engage Consumers Through the Entire Path to Purchase – In-Store, At Home, and Online.

A marketing gold mine
The simple store receipt is one of the most powerful marketing tools a brand has at their disposal. Receipts contain a wealth of incomparable data on shopping habits, product, and retailer information, and they are one of the best proof-of-purchase mechanisms for both one-off consumer promotions and full loyalty programs. Let’s dive deeper into the customer data you can get from receipts, and how it can shape your marketing strategy.
receipt validation
We power receipt reward programs that help brands scale activations and reward consumers based on any Purchase (euro value spend, number of products purchased or even a sum of purchases over time) or Non-Purchase (surveys, social interactions etc.) ​transactions.
customer engagement
SparkCheck enables brands to tap into unprecedented consumer purchase and behavioral data captured in POS devices and tied to in-store promotions - contests, promotions, sweepstakes, rebates and loyalty programs. We capture zero-party data in real time and build proprietary data sets to drive personalization and customer engagement.
From receipt into data gold mine

what kind of data can you get from a receipt?

Geography

Region, city, zip code, street

Receipt Count by Store

See where most of your consumers shop

Average Receipt Amount by Store

See which retailers your consumers spend the most money at. 

Share of Basket

Discover the other products your consumers are buying outside of your brand, each shopping trip

Individual Products & Combinations

Individual Products & Combinations

Quantity Purchased

Quantity Purchased

Minimum Spend

On total receipt or specific products

Retailer

Retailer specific channel promotions

Dates & Times

On every receipt you can collect specific date and time of the purchase

Brand

You can collect specific brand and make a comparison between brands

Repeat Purchase

By quantity or spend

how it works

SINGLE AND MULTIPLE INTEGRATION POINTS
for seamless submission of receipts, receipt validation, non purchase validation, reward allocation, and communication to consumers.
Purchase and input

Consumer makes a qualifying purchase / action. Texts in a campaign keyword / logs into brand loyalty program

picture of the receipt

Customer takes a picture of the receipt (incl E-comm) / PO/ Invoice/ product / packaging/ email and card-linked offers

Omnichannel activation

Omnichannel activation (SMS, Email, Web, Social, QR, App and more). SparkCheck validates any Purchase or Non-Purchase transactions

DATA AND REWARD

We get Data Extraction and customer  receives reward

KEY FEATURES

App-free Solution


Data collection & Analytics


OCR: Optical Character Recognition


Supports any qualification logic


Sophisticated fraud detection


Works across all retailers


what kind of strategies can be shaped from this data


targeting demographics
Targeting different demographics based on geography or basket analysis. 
support to retailers
Providing more suport to particular retailers to drive engagement.
basket size increase
Executing cross-portfolio programs to increase basket size. 
regional programs
Undertaking account specific insted of national programs.
time limited offers
Creating limited time offers around certain calenadr periods, days of the week, or even times of the day. 
competition & partners
Understand the competitive shopping landscape, to combat the competiotion and find partnership & coalition opportunities.
future crm activities
Develop re-targeting programs for future CRM activities

zero-party data

collect CUSTOMER FIRST-PARTY data through gemification with accurate GDPR procedures

Buyer persona

By forensically analysing trends, behaviours, similarities and patterns amongst your target audience, you can then create a marketing and sales strategy built around their objectives, day-to-day challenges and ‘pain points.

'SNOWBALL' SAMPLING

Snowball sampling is a nonprobability sampling technique where existing study subjects recruit future subjects from among their acquaintances. Thus the sample group is said to grow like a rolling snowball.

TAILOR MADE RESEARCH

Research is "creative and systematic work undertaken to increase the stock of knowledge". We will increase your knowledge based on your specific needs while reducting your expenses.

WhatsApp, VIBER, Telegram, FACEBOOK MESSENGER

Messaging platforms are always at hand to consumers and that is why our applications and communication with consumers have the highest response.

New technologies bring simpler solutions such as sending an application via messenger and chat apps. It is currently in trend to have multiple applications available to reach more different populations.

We cover all this, in order to make it as easy as possible for participants to apply for the prize andsand answers a few of our questions about the brand.

Smart AI bot chat

Software depends on the login channel. It can have manual data manipulation, multi-parameter deduplication. SW with unbiased solution draws the winners in the most transparent way.

More Marketing & Sales Activities Will Be Gamified

Today’s companies are gamifying their marketing activities to drive customer acquisition and retention goals. They are using gamification to engage users across all points of the customer journey. In fact, 93% of marketers love gamification and will continue to implement it in their campaigns.

The global retail industry is predicted to grow at a tremendous pace, thanks to a surge in e-commerce activity. As such, we can expect more companies to enrich their online digital activities with the help of gamification. 

IMPROVING PRIZE RULES

  • Entering and reviewing the rules that will govern the Sweeepstake - Prize Game, verifies whether laws such as GDPR are visible and insightful.

PARTICIPATION IN VISUAL COMMUNICATION

  • Checking whether the: rules are clearly explained;
    whether contacts in case of queries and complaints are clearly visible.  

COMPLETION OF SOURCE DOCUMENTATION FOR SWEEPSTAKE - PRIZE GAMES APPLICATION

  • Application, Rules, Technical Performance Agreement for SMS, Game Managers Agreement (GDPR), General Contract with Customer, Redemption Confirmation Red Cross, Bank Guarantee (Required, for example, in BIH)

SOFTWARE CREATION

  • We can create a new app or customize the existing one. From the deduplication of the data to the transparent way of randomly choosing the winners, these are the key moments of the PG.

PROFESSIONAL 24/7 CALL CENTER

  • Warren Buffett said: “Someone's sitting in the shade today because someone planted a tree a long time ago.” That is why we have a call center: it is better to defuse the situation and calm down the person than to have potential escalation of relationship.

PRIZE SHIPMENT

  • You probably know how hard it is to send only one package. Imagine you have to send them 200 and each one of them carries a valuable gift and is representing an important brand. We will do it without mistakes.

20

Years

Years of experience

400+

projects

Already organized prize games

No. 1

technology

in advanced technology solutions

SEE

locations

Regional coverage

Contact Us

I’d like to learn more about GELD DATA Ltd.
Address GELD DATA Ltd 
Selska cesta 90A,

10000 Zagreb, Croatia

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INVESTITOR LINK: One Page Pitch

SUMMARY:
Collecting customer FIRST-PARTY DATA has been easy so far. However, with the increasing regulation of GDPR procedures, companies are finding it increasingly difficult to monitor the consumer habits of their customers.
Zero-party data is that which a customer intentionally and proactively shares with a brand. It can include preference center data, purchase intentions, personal context, and how the individual wants the brand to recognize [them].

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